Welcome to Kiefer Jewelers of Lutz, Florida. Kiefer Jewelers is proud of be part of the worldwide network of Official Rolex Jewelers, allowed to sell and maintain Rolex watches. An authorized retailer of Rolex watches, we guarantee the authenticity of each and every part of your new Rolex watch. We invite you to visit our showroom located at 24144 State Road 54, Lutz Florida 33559 United States to browse our collection of Rolex watches, including the Sky-Dweller, Yacht-Master, GMT-Master II and more. Contact us to book an appointment with our dedicated staff, who can help you make the choice that will last a lifetime.